Saturday, 5 July 2014

Website Design Social Media Marketing

Choosing a content management system might be a very complicated task and companies often make the wrong choice when choosing a web design company in India worthy of the task. There are many web design companies in India that claim to spesialize in content management systems design but fail to deliver the most important feature that makes a cms successfull which is flexibility.

First of all you need to understand that a content management system is not just website development company in India but it is an online software which gives you the ability to populate your website with content. Some of the main reasons to update the content of your website is to let your website visitors know about the latest deals, company news, promotions, events and recent projects. But the most important reason to regularly update your website content is to improve your Google ranking.

It is likely to find content management systems like WordPress and Joomla that claim to provide out of the box solutions but these opensource cms packages almost always fail to provide an efficient admin interface which delivers the spesific solutions each company might have.

The key to a successful content management system is to provide the ability to manage every nesessary aspect of a website with ease. The owner must be able to login to an admin panel and easily update the front end of the website in 2 or 3 easy steps. The company admin should never have to worry about things like resizing images, categorizing articles or having to do any type of custom coding and the only way to provide this flexibility is to custom build content management systems for each and every website development companyin India.

A CMS should be planed and delivered according to a number of factors such as:
1.      The website owners level of computer knowledge
2.      The regularly changing aspects of a website (i.e. special deails, portfolio images, company news.)

3.      The ease of being indexed by search engines like Google

Are You Making These Common Design & Content Mistakes?

Visitors go to your website for a particular reason, and in most cases that’s not to see the latest trends in web design, but to find out about your products, brands or services. So you need to ensure that you answer their questions easily and quickly and use your website to sell your product, brands or service.
There are a few very general problems that are found on websites large and small, but that are easily rectified with a little effort.

Out-of-date content.
It never fails to amaze me that so often the place where many customers will first look at a business has tired out of date information. The expectation when customers visit a website is that it will have the latest information about a company’s products and services. It doesn't matter if it is a fabulous award winning website design, when a website doesn't have “up to date” and relevant information, visitors to the site are likely to assume that the business is simply not interested or can’t provide better service than the competition. They might even assume that the business is no longer trading.
So for your website, make sure that your content both addresses the needs of your customers and is updated on a regular basis. If you have a blog, make sure you update it frequently, it will show your customers you are engaged and will and help with your search engine rankings.

No clear call to action.
Call to action techniques are really a whole topic and more on their own, but we’ll cover some of the basics here.
What do you want visitors to do when they visit your website? Frequently, websites are so intent on telling the story about a website designing company in India products, brands or services that the next step; to buy a product, or contact the company etc, is completely forgotten.
A call to action should be plainly visible on every page of a website.

Set the scene
This involves identifying a need or problem that customer might have and present a product that solves that problem. You can talk about the benefits of the product and also communicate the benefits of responding or following the call to action.
Use action oriented words
You need to be clear about what a customer needs to do to take the next step to buy or inquire about your products and services. Words such as the following are clear, direct and leave no doubt about what the customer needs to do next.
  1. Call
  2. Buy
  3. Register
  4. Subscribe
  5. Donate

Place your call to action on every page
If you’ve written good engaging web copy, it’s likely that your site visitor will visit a number of pages in your site before taking the decision to follow your call to action. In that case, it’s vital that you call to action is visible across as much of the site as you can. Often that might be in the page header, but call to action placement is a complex topic and it may well be appropriate to have you call to action in different positions on various pages.

Confusing Content.
It’s entirely natural for anyone who has a passion about their company, or product, to want to tell everyone all about it. The difficulty arises when that passion results in masses of information on a page but with no clear message for the customer without detailed reading of every part of the page.

It can take a lot of work to refine web copy so that it covers all the key points about a company or product but still retain real clarity in the message. Site visitors don’t want to spend a lot of time sifting through masses of text, so the key messages need to be highlighted early in the copy and to be unambiguous.

Sunday, 22 June 2014

Pay Per Click Search Engines: What are they and benefits of using them?

Any time you embark on a journey to learn more about Pay Per Click Marketing, the first thing you should do is research your search engines. There are so many Pay Per Click Search Engines, and many of them are perfect for different things. If you want to choose the right search engine to help with your Pay Per Click endeavor, you've got to learn the benefits and challenges of each one.

Today we are living in high technologies of world. Generally, SEO helps the website to profit more repetitive visitor and traffic to promote business online. SEO is the key offering for you to be able to drive desire traffic into your website from different sources via Search engines, Directories, Forums, Etc. Without optimizing your website, there's very little chance that your site will be visited by your target audience. In fact, it may not have any traffic at all. Here is a list of major benefits of optimizing your website.

Immediate Search Visibility – If your company does not have strong search engine visibility, pay per click marketing is the fastest and easiest way to show up on the search engines. SEO Inc.'s Paid Search managers can launch a new campaign in a matter of days and optimize your campaigns to drive pre-qualified visitors to your site.

Maximize ROAS (Return on Ad Spend) – Working closely with their clients, our professional PPC Marketers perform extensive PPC ad testing and conversion analysis. This enables us to get more clicks per advertising dollar and to deliver the highest quality traffic.

Increase Depth of Keyword Targeting – If you have a smaller website but want to target a large amount of keywords, you will need to use PPC advertising. Organic search will only support keywords that show up on your website while with PPC you can target as many keywords as you want.


Reduce Costs – From proven keyword expansion and bid management techniques to ad testing and landing page optimization, SEO Inc. utilizes best of breed technology to support human expertise and deliver traffic and new customers at the most cost effective points available. Don't hire an employee and pay for expensive technology when you can get both from us.

Search Engine Optimization - Ensuring the Best Results for your Business

Elinkad offered enhance the visibility of your website, get maximum targeted traffic, and increase the return on investment with structured Search Engine Optimization campaign. We offered customized service as per your unique needs keeping in perspective long term business goals. The expert team of professionals at Elinkad strives to maximize your profits through Internet marketing and search engine placement. Our comprehensive SEO marketing companies in India process ensures an online presence that spells success.

Elinkad perform thorough research on the website of your top ranking competitors to identify the unrepeatable variables of your company and business, which are factored by the search engines like Google, yahoo while calculating rankings.

We choose best keywords for your company or business through keyword research tools. We are selecting the suitable keywords for your search engine optimization program is one of the most valuable aspects of website promotion like seo. Attaining high search engine rankings or search engine placements for incoherent keywords might not do any amazement to precede your business. Hence, best SEO web design company India takes the inference work out of keyword research by using tools that tell us which key sentences search engine users usually use to locate your products.

Elinkad provide you with a preparatory ranking report of your website for the keywords that you desire to be optimized. To similitude the SEO rankings of a particular keyword after completion of the search engine optimization procedure.  

Search Engine Optimization Tips: There is one epochal thing you require to know. Meta tags lonely do not give you a high ranking in the search engines listing. What you need is to superimpose your Meta tags, title, description and your content. We select the best keyword for your SEO services agency India.


The first step in website promotion is to identify the words people are most likely to use in a search for your website. After identifying about minimum 10 to 15 words, write them up as your keywords and ameliorate the page using them. From now on these are the words you should use in your Title, META description and META keywords list.

Tuesday, 10 June 2014

Why website design and development company India for success of your business?

A key to successfully designing a large website is to organize the information logically, so that users can easily locate the information they're looking for. One of the keys to a successful website is effective Internet marketing through well-worded site descriptions and loaded keywords entered into Internet database search engines and directories. Our marketing specialists know all the tricks to make your Web address appears in the "Search Results" list!

For larger organizations and businesses, web development teams can consist of hundreds of people. Smaller organizations may only require a single permanent or contracting webmaster or information systems technician.
A Professional Website design and development company India, like us has been efficiently creating custom web designs for end number customers from various sections of industry ranging from personal website design to a complete web portal design for different kind of groups with a difference every time. As such custom website designing at our website development India is surely all about giving shape to your imagination through the innovative ideas of our web site designers with their creative attitude. Once you choose our professional and innovative designer team for website designing of your company we provide you with the freedom to utilize our innovation and techniques to the best web development company India. We begin with studying your personal choice, compare the same with your target audience, your industry and its requirements and then blend them all and spice up with our creativity to provide a custom web design, just for you.

Web Design and Development Company In Delhi- Your Ultimate Key to Success

At any stage of development of your business, company’s website development is necessary because it is the best way to have web presence. Daily millions of web pages are visited by hundreds of thousands of people, who are looking for the information and products that are presented on your website. From a marketing perspective this is the most effective advertising method. If a company already exists, the website can contribute to a more effective promotion of products and services raise the conversion and sales. However, it should be remembered that these results can only be achieved if the website development is carried out in a professional manner.

A professional web design and Web design and Development Company in Delhi are the key to establish your business online and capturing leads. We specialize in custom website design and web development India that allows your brand to be unique.

So Now Rocket Your Traffic, Promote Your Brand And Build A Successful Business.
For a beautifully designed functionally rich website, you require the best website designing company in Delhi. Being an extremely passionate and result driven web development ecommerce solutions, we carefully assess your business needs and execute accordingly to derive the maximum profits. As an honest and truly authentic web service solution, we do not believe in magical overnight success nor do forge its clients by giving unrealistic promises. Our goal is simple – to generate the most advantageous results through the most reliable measures.

Promote Your Website Mobile Website Development with Company India

DO YOU KNOW Google recently said that mobile search volume could exceed desktop search volume by the end of 2014? Don't panic, though; there's quite a bit more subtle difference to the trend than most people realize.
Many searchers around the world, particularly in the regions that are growing the fastest are getting mobile before they get desktops and laptops. It's also the case that a lot of mobile devices now are offering a close-to-laptop experience.

But today, if we see the use of mobile phones in context to the e-business. The statistics are like 50% of mobile users are unlikely to visit a website again if they are dissatisfied with the site's performance. And nearly 30% of users are less likely to purchase from that company across all channels. In the beginning of 21st century having a web page had become must for all business houses. However, moving to the second decade, a mobile web presence is equally important. 

Does your business have a mobile-friendly site? Can you read the text without zooming or scrolling side to side? Can links and buttons be clicked with a thumb? Is search functionality easily accessible? We, the result driven professional mobile website development company India can help you optimize your website to work on all mobile platforms.

A responsive wordpress website development company India is the key to increase conversions. A mobile website is a scaled down version of your main website which is redeveloped to suit the small screen size and is accessed in various platforms of mobile.

We at Elinkad, offer a top notch and best mobile web design service and joomla website development company to help you reach your scattered target audience rapidly. The mobile version of the website that we develop can be easily accessed on the smart phones browsers such as blackberry, iphones, android and nokia.
So hurry! Optimize your website performance for a greater user experience.